Job Description
Accountable to: Partnerships Manager and Commercial Director (UK/WEU)
Location: Central London
About Spartan and Tough Mudder:
From our humble beginnings in 2010, both the Spartan and Tough Mudder brands have grown exponentially across the globe, now operating in over 42 countries, delivering over 250 events annually and welcoming 10+ million people to our start-lines. Our mission throughout remains clear, to transform 100 million lives, and we are well on our way to achieving that goal.
From day one, we’ve built a culture to reflect that philosophy, bringing on quirky people who are great at what they do and passionate about our events and customers. Together we have created brands that have become movements and lifestyles; in just six years, we’ve helped our communities fundraise over £5M for UK charities and had over 10,000 people get Tough Mudder or Spartan tattoos. The opportunity ahead of us is vast, and we continue to look for the best, brightest and most badass to join us.
Our ideal candidate wants more than a few lines on their resume – they want to help build a company that changes the lives of millions of people for the better. This role will give you the opportunity to push your boundaries and find out what you’re capable of, to work with and learn from incredibly smart people, and, most of all, to enjoy the journey of helping to market a world- class events organisation.
Sound like something you can get on board with?
The Job
Tough Mudder & Spartan are seeking a passionate and committed Senior Partnerships Executive to service commercial partners and ensure the successful execution of all rights and deliverables for key accounts across the UK and Western Europe. The purpose of the role is to work closely with the Operations and Marketing teams to ensure the sponsored rights are delivered to their contracted value and executed to ensure our commercial partners are delighted and ready to renew the following year.
The Partnerships team delivers significant value in terms of commercial revenue and supports our marketing team, to drive more participation and in turn, greater value to the business overall, both in terms of ticket revenue, our database and engagement on our socials. The role will require an element of commercial acumen, accounting and tracking of partner deliverables. The role will support both existing and new partners, including the key stages of onboarding of brands as they enquire and are wanting to be part of our exciting world, as a commercial partner. The role will be crucial in delivering impactful revenue to our business and building relationships with our brand and agency base to further our partner strategy across the region.
● Service commercial partners to ensure the successful execution of all marketing, digital, and event rights and deliverables.
This will include:
Working closely with the Operations and Marketing teams to develop a bespoke strategy for fulfilling sponsor rights.
Develop on-site event activations for sponsors, working closely with our in-house agency – Everest Experiential.
● Provide support to the Partnerships Team in developing a pipeline of commercial opportunities. This will include outreach, proposal development and presentations.
● Represent the Tough Mudder and Spartan brands and provide outstanding service to our partners at events.
● Maintain records for post-event recaps, information packs and other KPIs to share with partners.
● Provide administrative support to the Partnerships Manager in developing processes and providing communications to partners regarding invoicing, social and digital engagement, and pre-event information.
Support the team commercially with the ability to pitch, promote, sell and work towards a specific sales target, contributing to the team’s overall commercial revenue goal across the region.
Essential Requirements
Degree level education in a relevant discipline is preferred, comparable experience within the events and partnerships industry will also be considered.
Experience in online software suites; Google Drive, Docs/Sheets.
Good understanding of partnership deliverables at events
Creative, innovative with a strong understanding of brands and how they market
Excellent oral and written communication skills with an ability to think and react to situations confidently
Strong partnership and relationship building skills
Ability to thrive in a fast-paced environment and juggle multiple projects
Exemplary self-discipline, professionalism, pride and character
Detail oriented
Strong critical thinker and communicator
Ability to thrive in a fast-paced environment
Strong organisational skills and attention to detail
Creative problem-solver and conflict manager
Focused on meeting objectives and delivering results
Fluent in English language – written and spoken
Resilient, positive, can-do attitude.
Team player
Proven ability to maintain calm and clear decision making in high pressure situations
Valid driving licence
Willingness to be working away, often up to 4 plus days at a time to oversee event delivery. (Note that our event season runs April to October)
How to apply
STILL THINK YOU’RE THE BEST PERSON FOR THE ROLE? Please email Donald.Young@spartan.com with your CV and cover letter. Applications close: 11:59PM on 20th April 2023.